{"id":2906,"date":"2025-08-05T09:23:22","date_gmt":"2025-08-05T09:23:22","guid":{"rendered":"https:\/\/cohorts.work\/?page_id=2906"},"modified":"2026-02-19T13:35:16","modified_gmt":"2026-02-19T13:35:16","slug":"employer-branding-personal-branding","status":"publish","type":"page","link":"https:\/\/www.cohorts.work\/en\/services\/employer-branding-personal-branding\/","title":{"rendered":"Employer Branding & Personal Branding"},"content":{"rendered":"\t\t
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Employer Branding & Personal Branding<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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People connect with people. That\u2019s why the most trusted employer brands are built around you and your team. Whether it\u2019s a client, partner or candidate, everyone\u2019s looking for something real: insight that comes straight from the source. You and your people.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Let's go!<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Employer Branding Services<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"\ud83d\udc97\" Employer Brand Strategy Workshop<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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If you need guidance on shaping or refreshing your employer brand so it supports both hiring and retention, this workshop is for you.<\/p>

Let\u2019s sit down together and work through the practical steps tailored specifically to your organisation. Before the workshop, I\u2019ll review your current approach and create materials we\u2019ll use during the session. All of which you can keep and use afterwards.\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What we\u2019ll cover:<\/strong>
\ud83d\udc49 Audit of your current employer brand
\ud83d\udc49 Key steps to build or refresh your strategy
\ud83d\udc49 Practical action plan and framework for your project.
\ud83d\udc49 Ready-made templates for the materials you\u2019ll need
\ud83d\udc49 Best practices for involving leaders and employees
\ud83d\udc49 Recommendations for tools
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Price depends on your specific needs and the scope of the workshop.
Get in touch and tell me what kind of support you and your team need \"\ud83d\ude0a\"<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\ud83d\udc97 Employer Brand Ambassador Initiative<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Are you ready to empower your people to tell their stories?
I\u2019d love to share my experience and tools to help you build an authentic ambassador program or LinkedIn challenge.<\/p>

Choose the level of support that fits you best:<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\ud83d\udc97 Do it yourself<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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You\u2019re ready to run your program or challenge independently. You just need the fundamentals, practical examples and a clear action plan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What you get:<\/strong>
\u2705 A practical e-book with guidance on creating and running an employer brand ambassador program or LinkedIn Challenge.
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Coming soon!<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\ud83d\udc97 You need support<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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You\u2019ll lead the project with your team but want to discuss the key points, tailor the plan to your organisation and walk away with full clarity.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What you get:<\/strong>
\u2705 90-minute virtual session covering all program creation steps
\u2705 A complete project plan with goals, metrics, action items and communication guidelines<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Price: \u20ac490 + VAT<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tI'll take it!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\ud83d\udc97 Let\u2019s do it together<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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We\u2019ll launch your employer brand ambassador initiative as a team. I\u2019ll support you with communication, materials and training.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What you get:<\/strong>
\u2705Regular meetings
\u2705Program planning
\u2705Communication support
\u2705Creation of materials
\u2705Training sessions
\u2705Results analysis<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Price: depends on scope and your organisation\u2019s needs.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"\ud83d\udc97\" One-Off Training<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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You’ve built your ambassador program, now let’s get your people into it.<\/p>

This is a fast-paced, practical 2-hour session where your team learns the essentials, masters the techniques, and gains the confidence to become successful ambassadors, both online and in person.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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We\u2019ll cover:<\/strong>
\ud83d\udc49 Who an employer brand ambassador is and why the role matters
\ud83d\udc49 Why employees might want to become ambassadors
\ud83d\udc49 The value they create for themselves and the organisation
\ud83d\udc49 Being an ambassador offline and online
\ud83d\udc49 First steps: setting goals, defining messages, creating an action plan
\ud83d\udc49 Best practices for social media<\/p>

By the end of the training, participants understand the importance of their role as an employer brand ambassador and have the tools and motivation to begin.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Price: \u20ac850 + VAT<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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The training can be tailored to your needs. Get in touch and we\u2019ll find the approach that suits you best \ud83d\ude09<\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\"\ud83d\udc97\" LinkedIn Mentorship<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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You\u2019ve successfully launched your ambassador initiative on LinkedIn, now let\u2019s keep the momentum going! This service is for teams who wish to get feedback on their employees LinkedIn post & activities.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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During the mentorship:<\/strong>
\ud83d\udc49 We run a group sessions
\ud83d\udc49 I regularly share best practices for increasing visibility on LinkedIn and growing your network
\ud83d\udc49 I offer 1:1 consultations to give personalised feedback, discuss content ideas and shape their strategy<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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These services can be ordered separately or combined with other ambassador packages.<\/p>

Price depends on your specific needs, so feel free to get in touch and we\u2019ll find the best approach together \ud83d\ude09<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Kadi Poll<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
Global Employer Branding Manager, Bolt<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\"External perspective mattered a lot for us along the way. When you\u2019re deeply involved in building something internally, it\u2019s easy to get lost in the details. Carina brought fresh eyes and clarity when it was needed most.\"<\/div>\n\t\t\t\n\t\t\t\t\t\t
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Gloria Soobik<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
Human Resources Specialist, ERGO<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Grete Kivi<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
Senior Global Employer Branding Manager, JetBrains<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Personal Branding Services<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\"\ud83d\udc97\" Personal Brand Strategy<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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What makes you stand out? Does your online image truly reflect the person you are in real life? A clear, authentic personal brand supports you in leadership, helps you attract the right talent and opens doors for business opportunities.
But more than that, it allows you to show up confidently as yourself. I\u2019m here to share practical examples and my own experience to help you tell your story.<\/p>

Choose the collaboration format that suits you best:<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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\ud83d\udc97 Do it yourself<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Ready to slay it on your own? This is your all-in-one guide. Purchase the e-book to get all the tools, templates and encouragement you need to start building your personal brand independently.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\u2705 A practical e-book including:<\/strong>
\ud83d\udc49The Basics: Key concepts explained simply
\ud83d\udc49The Strategy: Guidelines for goal setting, audience analysis and competitor analysis
\ud83d\udc49The Voice: How to create messages that sound like you
\ud83d\udc49The Toolbox: Content calendar and metrics tracking templates<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Coming soon!<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tSing up for waiting list<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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\ud83d\udc97 You need support<\/h6>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Let’s work on your brand together. You’ll get the e-book, plus a dedicated 1:1 session where we discuss everything in detail. We’ll turn your authentic messages and goals into a strategy that gets you to where you want to be. You’ll walk away with a clear roadmap, a polished profile, a backpack full of neatly organised content ideas and the confidence to hit “publish\u201d.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What you get:<\/strong>
\u2705 The Audit: Profile and content review and recommendations for updates
\u2705 The Strategy: Personal brand strategy development including goal setting, message development, audience analysis and competitor analysis
\u2705 The Planning: Content calendar creation
\u2705 The Growth: Metric setting and best practices for personal branding
\u2705 The Toolbox: Practical e-book with all the essentials
\u2705 The Session: 60-minute 1:1 working session where we bring it all together
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Price: \u20ac490 + VAT<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tI'll take it!<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Kristel Kruust\u00fck<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
Founder, Testlio<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Carina's structured approach helped me to clearly understand what is it that I want to offer, what are my authentic motivations, and competitive advantages. She demonstrated her professionalism, warmth and deep interest in me as a client - exactly a type of service that made me feel seen.<\/div>\n\t\t\t\n\t\t\t\t\t\t
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Oksana Lang<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
Psychotherapist, Founder; Feelit<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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Adhele Tuulas<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
Director of Business Development, Digital Nation<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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We are very thankful to our clients!<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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\n\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\tContact us!<\/b> <\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

Employer Branding & Personal Branding People connect with people. That\u2019s why the most trusted employer brands are built around you and your team. Whether it\u2019s a client, partner or candidate, everyone\u2019s looking for something real: insight that comes straight from the source. You and your people. Let’s go! Employer Branding Personal Branding Employer Branding Services […]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":2131,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"full-width-container","site-content-style":"unboxed","site-sidebar-style":"unboxed","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"disabled","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-2906","page","type-page","status-publish","hentry"],"yoast_head":"\nT\u00f6\u00f6tajakogemus - Loome koos hingestatud meeskondi<\/title>\n<meta name=\"description\" content=\"Creating and maintining a positive employee experience is the focus of Cohorts freelance experts. We collaborate towards a common goal.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.cohorts.work\/en\/services\/employer-branding-personal-branding\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"T\u00f6\u00f6tajakogemus - Loome koos hingestatud meeskondi\" \/>\n<meta property=\"og:description\" content=\"Creating and maintining a positive employee experience is the focus of Cohorts freelance experts. 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